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很多人會(huì)認(rèn)為網(wǎng)站制作只要做好網(wǎng)頁(yè)設(shè)計(jì)或網(wǎng)頁(yè)制作就可以。因此，最關(guān)鍵的就是要找到一個(gè)好的編輯網(wǎng)頁(yè)軟件。事實(shí)是，網(wǎng)站制作更多是日常網(wǎng)頁(yè)管理的工作。
Many people think that web sites can be made just by making web pages or web pages. Therefore, the key is to find a good editing web software. The truth is that web sites are more of a daily web site management job.
互聯(lián)網(wǎng)發(fā)展至今已經(jīng)超過(guò)20年。今天，不僅大型企業(yè)有自己的網(wǎng)站，幾乎連所有的中小企業(yè)都會(huì)架設(shè)自己的網(wǎng)站，有專(zhuān)責(zé)人員從事網(wǎng)站制作和日常維護(hù)。然而，許多中小企業(yè)發(fā)現(xiàn)維護(hù)自己的網(wǎng)站逐漸成為一個(gè)棘手的問(wèn)題。尤其是當(dāng)新技術(shù)或新趨勢(shì)的出現(xiàn)。例如：社交媒體的普及帶動(dòng)需求加入“Like”書(shū)簽到網(wǎng)站的內(nèi)容網(wǎng)頁(yè)。也例如：移動(dòng)設(shè)備的普及推動(dòng)響應(yīng)性布局 Responsive Layout 的需要。
The Internet has been developing for more than 20 years. Today, not only large enterprises have their own websites, but almost all small and medium-sized enterprises set up their own websites, which are dedicated to website production and daily maintenance. However, many small and medium-sized enterprises find it increasingly difficult to maintain their own website. Especially when new technologies or trends emerge. For example, the popularity of social media led to the need to add "Like" bookmarks to the content pages of the website. For example, the popularity of mobile devices drives the need for Responsive Layout.
一些中小企業(yè)可能仍然認(rèn)為需要有內(nèi)部的IT人員，以確保網(wǎng)站的穩(wěn)定和定期更新。然而，IT人員的固定開(kāi)銷(xiāo)是十分昂貴的，更何況你不能完全依賴(lài)單一個(gè)人。將網(wǎng)站制作和網(wǎng)站維護(hù)工作外判似乎是一個(gè)解決辦法。然而，每一次更新的要求，可能觸發(fā)外判商報(bào)價(jià)，交易成本昂貴，有時(shí)小企業(yè)感覺(jué)被外判商鎖死，不但收費(fèi)高及時(shí)間長(zhǎng)，服務(wù)質(zhì)素亦未必如理想。
Some small and medium-sized enterprises may still consider IT necessary to have in-house IT personnel to ensure the stability and regular updates of the site. However, IT is expensive to have fixed expenses for IT staff, and you can't rely solely on a single person. The outsourcing of website production and website maintenance seems to be a solution. Every update request, however, may trigger the outsourcing business quotation, the transaction cost is expensive, sometimes feel small business outsourcing business lock, not only high fees and time is long, service quality is also not such as ideal.
創(chuàng)新帶動(dòng)價(jià)格下降
Innovation drives prices down
如果有人告訴你某個(gè)供應(yīng)商的網(wǎng)站制作可以做得更好，更便宜，比別人更快，他很可能是騙你的。因?yàn)榫W(wǎng)站制作是一個(gè)完全開(kāi)放競(jìng)爭(zhēng)的市場(chǎng)。市場(chǎng)競(jìng)爭(zhēng)已經(jīng)推動(dòng)了或多或少在同一水平的價(jià)格。各供應(yīng)商之間的價(jià)格差異實(shí)際上是預(yù)期工作量上的差異。但如果某一供應(yīng)商利用創(chuàng)新的方法解決問(wèn)題，很可能將帶動(dòng)價(jià)格大大低于市場(chǎng)的平均水平。舉例：使用 Adobe Dreamweaver 設(shè)計(jì)一個(gè)網(wǎng)站和部署網(wǎng)頁(yè)內(nèi)容管理系統(tǒng) Website Content Management System (WCMS) 架設(shè)網(wǎng)站之間，由于先天上的技術(shù)差異，價(jià)格會(huì)有很大的不同。
If someone tells you that a vendor's site makes it better, cheaper, and faster than others, he's likely to cheat you. Because website production is a completely open competition market. Market competition has pushed more or less at the same level of price. The price difference between the suppliers is actually the difference in expected workload. But if a supplier USES innovative methods to solve problems, it is likely to drive prices well below the market average. For example: using Adobe Dreamweaver to design a Website and deploy web Content Management System (WCMS) Website, the price will vary greatly due to the innate technical differences.
網(wǎng)站內(nèi)容管理系統(tǒng)是一個(gè)軟件系統(tǒng)，提供網(wǎng)站制作，協(xié)作和管理工具，旨在讓那些對(duì)網(wǎng)頁(yè)編程語(yǔ)言或 HTML 超文本標(biāo)記語(yǔ)言沒(méi)有多少認(rèn)識(shí) (但能夠掌握傳統(tǒng)的文字處理技巧) 的用戶(hù)，也可以相對(duì)容易地創(chuàng)建和管理網(wǎng)站內(nèi)容。網(wǎng)站內(nèi)容管理系統(tǒng)為協(xié)同式編輯 (collaborative editing) 提供了平臺(tái)，為用戶(hù)提供多作者編輯，參與，文件管理和輸出的工能。大多數(shù)網(wǎng)站內(nèi)容管理系統(tǒng)使用內(nèi)容庫(kù)或數(shù)據(jù)庫(kù) (Database) 來(lái)存儲(chǔ)網(wǎng)頁(yè)內(nèi)容，元數(shù)據(jù)和其他系統(tǒng)需要的信息資產(chǎn)。內(nèi)置布局演示層 (Presentation Layer) 使用一套網(wǎng)站模板 (Template) 向訪問(wèn)者有系統(tǒng)地顯示網(wǎng)站內(nèi)容。大多數(shù)系統(tǒng)使用服務(wù)器端緩存 (Cache) 來(lái)提高性能，當(dāng)網(wǎng)頁(yè)內(nèi)容不經(jīng)常更改時(shí)會(huì)工作得最好。系統(tǒng)管理通常通過(guò)網(wǎng)頁(yè)瀏覽器 Browser 來(lái)做。良好的網(wǎng)站內(nèi)容管理系統(tǒng)允許非技術(shù)用戶(hù)稍加培訓(xùn)就可以修改網(wǎng)站。網(wǎng)頁(yè)內(nèi)容管理系統(tǒng)通常需要一個(gè)系統(tǒng)管理員和/或一個(gè)網(wǎng)站開(kāi)發(fā)人員，設(shè)立和增加新的功能，但日常網(wǎng)站維護(hù)工具主要是非 IT 技術(shù)人員負(fù)責(zé)。
Website content management system is a software system that provides the website production, coordination and management tools, are designed to make the web programming language or not much know HTML hypertext markup language (but able to grasp the traditional word processing skills) of users, can also be relatively easy to create and manage web content. The website content management system provides a platform for collaborative editing to provide users with multi-author editing, participation, file management and output. Most web content management systems use content libraries or databases (Database) to store web content, metadata, and information assets that other systems require. The Presentation Layer USES a set of web templates (Template) to systematically display the content of your site to your visitors. Most systems use server-side caching (Cache) to improve performance and work best when web content is not frequently changed. System administration is usually done through the web Browser Browser. A good content management system allows non-technical users to modify the site with a little training. Web content management system usually need a system administrator and/or a web site developer, set up and add new functions, but the daily site maintenance tool is mainly responsible for technical personnel.
